New England Honda

Around here, we Honda makes a meaningful connection between everything New Englanders do “around here” to everything Honda is. We tapped comedian Will Noonan to be our guide to all things New England.

This is a collection of video that lived in broadcast TV, Social, Pre-Roll, Owned, and unpaid media coverage.

FUN FACT: I designed the fake band tee Will wore in the spot.

FUN FACT: We secured a chair lift and shot this on green screen.

FUN FACT: We built Mount Rushmore and shot Will’s face inside practically.

Copywriter: Brendan Ryan